The rise of influencers
1) What years did YouTube, Twitter and Instagram launch? Facebook, twitter= 2006 YouTube= 2007 2) What is the definition of an influencer? An influencer is a person who can impact the opinions, behaviours, or purchasing decisions of others due to their authority, expertise, or popularity, often on social media platforms like Instagram, YouTube, and TikTok. 3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can. One example of a prominent influencer is Charli D'Amelio , a TikTok star who gained massive popularity with her dance videos. As of November 2024, Charli has over 160 million followers on TikTok, making her one of the platform's most-followed creators. She has also expanded her influence to other platforms, with millions of followers on Instagram and YouTube. Charli has collaborated with major brands such as Dunkin' Donuts , where she helped launch the "Ch...